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production number
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product placement
prod·uct place·ment (plural prod·uct place·ments)


noun 
Definition:
 
using brand-name products as props: the practice of placing brand-name items as props in, e.g. movies, television shows, or music videos as a form of advertising
Encarta® World English Dictionary [North American Edition] © & (P)2009 Microsoft Corporation. All rights reserved. Developed for Microsoft by Bloomsbury Publishing Plc.
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