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holdall
holdback
holder
holdfast
holding
holding company
holding operation
holding pattern
holding power
holdout
holdover
holdover audience
holdup
hole
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hole card
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holding power
hold·ing pow·er


noun 
Definition:
 
ability to keep an audience: the ability of a radio or television broadcast to retain an audience, expressed as a percentage of those who remain tuned in
Encarta® World English Dictionary [North American Edition] © & (P)2009 Microsoft Corporation. All rights reserved. Developed for Microsoft by Bloomsbury Publishing Plc.
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