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World English Dictionary
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backward integration
back·ward in·te·gra·tion
noun
Definition:
integration with an earlier production stage:
the integration of one company with another company whose product represents an earlier stage in the chain of production.
See also
forward integration
horizontal integration
vertical integration
Encarta® World English Dictionary [North American Edition] © & (P)2009 Microsoft Corporation. All rights reserved. Developed for Microsoft by Bloomsbury Publishing Plc.
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