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acquisition mailing
ac·qui·si·tion mail·ing (plural ac·qui·si·tion mail·ings)


noun 
Definition:
 
direct mail to get new customers: a direct mail campaign designed to acquire new contributors or customers, especially contributors to a charity
Encarta® World English Dictionary [North American Edition] © & (P)2009 Microsoft Corporation. All rights reserved. Developed for Microsoft by Bloomsbury Publishing Plc.
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