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weaner
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-wear
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Also available:
World English Dictionary
Dictionnaire Français
wearout factor
wear·out fac·tor
[
wáir òwt fàktər
]
noun
Definition:
marketing
overuse of marketing:
the tendency of marketing techniques such as advertising to become ineffective through being overused
Encarta® World English Dictionary [North American Edition] © & (P)2009 Microsoft Corporation. All rights reserved. Developed for Microsoft by Bloomsbury Publishing Plc.
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