Go to MSN Homeencarta®
Dictionary
Find
in
Dictionary
Thesaurus
Translations
ABCDEFGHIJKLMNOPQRSTUVWXYZ
Click to move up the list of words
direct-mail shot
direct marketing
direct object
direct order
direct primary
direct purchase stock
direct question
direct-reading
direct response advertising
direct selling
direct speech
direct tax
directed speech
direction
direction finder
directional
directional drilling
Click to move down the list of words
Also available:

World English Dictionary
Dictionnaire Français

direct response advertising
di·rect re·sponse ad·ver·tis·ing


noun 
Definition:
 
advertising without intermediaries: advertising that stimulates direct contact between buyer and manufacturer
Encarta® World English Dictionary [North American Edition] © & (P)2009 Microsoft Corporation. All rights reserved. Developed for Microsoft by Bloomsbury Publishing Plc.
Advertisement
© 2009 Microsoft