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Also available:
World English Dictionary
Dictionnaire Français
marketing mix
mar·ket·ing mix
(
plural
mar·ket·ing mix·es
)
noun
Definition:
mixture of marketing techniques:
a mixture of marketing techniques such as pricing, packaging, and advertising used to promote the sale of a product
Encarta® World English Dictionary [North American Edition] © & (P)2009 Microsoft Corporation. All rights reserved. Developed for Microsoft by Bloomsbury Publishing Plc.
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