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incentivize

in·cen·tiv·ize [ in sénti vz ] (past and past participle in·cen·tiv·ized, present participle in·cen·tiv·iz·ing, 3rd person present singular in·cen·tiv·iz·es)


transitive verb 
Definition:
 
give incentive to: to motivate somebody by offering an incentive such as a higher rate of pay ( informal )

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